All municipalities worldwide – whether a city, town, community or rural district/region – are invited to get involved in the CITY CYCLING campaign.
While a local council resolution or suchlike is not necessary for participation/registration, approval must at least be obtained from the municipality, e.g. the (lord) mayor, local authorities, etc.
Every municipality must have at least one local contact for CITY CYCLING whose details must be provided during registration.
Period during which CITY CYCLING can take place in municipalities on 21 consecutive days: 1 May to 30 September every year
Registration deadline: Climate Alliance will accept registrations up to and including September as long as there is still time for 21 consecutive CITY CYCLING days.
Discounted participation for municipalities worldwide!
From 2017, municipalities from outside of Germany will also be able to participate in the CITY CYCLING campaign! All of the conditions and rules of participation are the same; the only difference is that a discount of 20% on the participation fee will apply if German or English is not one of the official languages in the country as it is not possible to fully use all of the resources provided.
Rules of participation for municipalities in 2018
The participation fees payable by municipalities indicated below depend on the number of inhabitants and whether the municipality is a member of Climate Alliance (participation is essentially free for teams and cyclists in the municipalities). Among others, the fee includes the following services:
Registration as part of a rural district/region (see below)
all prices including statutory VAT
Participation of rural districts/regions and their associated towns/communities
When a rural district/region participates in CITY CYCLING, they are able to request that (individual or all) towns/communities are listed separately. In addition to the rural district/region, these towns/communities will then also be allocated their own subpage on the campaign website to use as desired. They will moreover be listed in all results overviews (and so have the opportunity to win prizes), etc. An additional nominal flat-rate fee will apply per town/community in this case. This means that the standard participation fee will apply for the rural district/region and the town/community will then only need to pay the additional flat-rate fee (please see the table of participation fees above for details).
Definition of a ‘region’ An elected municipal parliament as well as the status as a “politically-independent community” are decisive for a region to also be considered in the “Most active municipal parliament” category, e.g. the region of Hanover (and therefore all those able to be ordinary members of Climate Alliance). The same applies for municipal associations and similar alliances.
Condition for the flat-rate fee The CITY CYCLING campaign must take place in the rural district/region and associated town/community at the same time. Rural districts/regions are able to register towns/communities at a later date even if they have already been activated (only possible via the CITY CYCLING local coordinator’s user account). Only the flat-rate fee will be payable! An overall invoice will then be prepared for the rural district/region.
Marketing for cycling!
Communication and public relations work for sustainable mobility are more important in municipalities than ever before. Experts are calling on municipalities to allocate sufficient funds from their annual budgets. The German Federal Ministry of Transport and Digital Infrastructure explicitly names CITY CYCLING in its National Cycling Plan 2020 (NCP) as a good example of a suitable measure. In the NCP, the German federal government recommends municipalities allocate between €0.50 and €1 per inhabitant and year from their budget for what it refers to as “non-capital measures”, which include communication and marketing activities. This should more than cover the cost of participation in the CITY CYCLING campaign.
A variety of options also exist in the event of financial constraints:
Local supporters from within the municipality could cover the participation fee in return for a mention on the local campaign flyers/posters, website, etc.
Donations could be collected at a number of different events to cover the participation fee.
Bike-specific products could be sold within a cooperation and a portion of the earnings put towards participation in CITY CYCLING.
You could approach the relevant ministries in your home country and request funding for the CITY CYCLING campaign.
Search for financial backers: Should you already enjoy a good relationship with potential supporters in your country (e.g. companies, organisations, foundations, ministries, etc.), we would be delighted if you would put us in contact with them, too!
André Muno from Climate Alliance is gladly on hand to assist should you require further information: